In this month’s issue of Entrepreneur magazine, there is an insightful article about Richard Branson. The quote below sums up Branson’s entrepreneurial philosophy and also what we are attempting at Red e App.
What frustrates us and what do we want to make better?
Answer: Internal communications of large enterprises to their mobile workforce.
Why? Because real-time communication for any business or enterprise is the life blood to its health and vitality. Internal memos and bloated email inboxes won’t work for a mobile workforce. Also, a multi-location enterprise and an employee base not sitting in a cubicle or behind a desk all day require an entirely different communication strategy.
That’s what we’re working on. We believe, to quote Branson, “It might be a big thing.”
Red e App Product and Engagement Director