Execution in a startup is like a powerful If-Then statement

One of the best things about creating, building and growing a business are the micro victories that happen every day. Let’s face it, there are very little quarterly and annual objectives, and future planning that can realistically take place, as things change so rapidly. 

One thing my team is great at is, executing on a daily basis. Or to put it a little softer, trying stuff. We try lots of stuff, everyday, and it really helps us know what works and what doesn’t. We learn equally from failure as we do success.

We aren’t shop owners of priceless antiquities. We are software people, communicators and plain ‘ol business folks. We can’t really break anything, so why not try – and why not try everyday. Why not come out of the day and say, “well, we acted on that, sold that, communicated that, developed that, bought that – sure hope it works!” 

As long as we are able to look back and learn from it. IF this didn’t work THEN we must go a different direction. 

These IF/THEN statements are a very important rudder in a ship that might have holes in the hull, rips in the sail and a one eyed captain. But they teach us and move us forward everyday.

Jonathan Erwin
Founder and CEO

Share This Post

More To Explore

Magnifying Glass Copy
Workforce Management

Workforce Management Trends

Will the last employee out the door please turn off the lights. Many are calling it the “Great Resignation,” with the U.S. Bureau of Labor

Red e App Small Business copy
Employee Engagement

Is Red e App suitable for small businesses?

Since the pandemic, America’s workforce has been in a state of flux. With talent shortages, increasing competition, and technological disruption, there is a greater need

CTA-Technology

Technology enables real change

Red e App isn’t here just to sell software to put a Band-Aid on your communication problems — we’re out to change the world for non-desk workers. We’ve spent years in the trenches with companies of all sizes and all levels of complexity, and we’d love to help you consider how to make real change in your organization.

Complete the form for your download

Name(Required)
This field is for validation purposes and should be left unchanged.

Complete the form for your download

Name(Required)
This field is for validation purposes and should be left unchanged.