Inside F&B: Mobile communication in restaurant industry is a necessity

Inside F & BPlanning ahead is something that’s not always ingrained in restaurant employees as they are, for the most part, hourly workers; meaning that they don’t have corporate emails to check in order to keep up with internal communications.

As a result, many messages regarding hours, staff changes, menu changes, meetings, etc., tend to only spread via word of mouth or bulletin board postings, which can prove to be fairly unreliable, turning into a game of broken telephone.

Jonathan Erwin, CEO of Red e App, realized this internal issue and did something about it by developing an app that employees can use in order to access messaging, documents and scheduling in real-time. Employees can receive notifications about weather delays, meeting announcements and menu specials, and can even access their schedules in order to swap shifts with co-workers, all from their mobile device.

“The benefit to the company is a stronger affiliation with the employee, which means the company sees improvements in retention, customer satisfaction and revenue,” says Erwin. “For the first time, companies are able to measure and delegate their employee communications.”

Having instant access to Red e App makes communication between management and employees fast and simple, and greatly decreases the possibility of the ever-popular excuse “Oh, I didn’t know I was working today, it wasn’t on the bulletin board!”

Companies can also update Red e App with operation manuals, training information and restaurant policies to make sure that employees have access to these important documents, even after the doors of the restaurant have closed for the night.

Read the full article from Inside Food & Beverage

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