What frustrates us and how can we make it better?

branson quoteIn this month’s issue of Entrepreneur magazine, there is an insightful article about Richard Branson. The quote below sums up Branson’s entrepreneurial philosophy and also what we are attempting at Red e App.

What frustrates us and what do we want to make better?

Answer: Internal communications of large enterprises to their mobile workforce.

Why? Because real-time communication for any business or enterprise is the life blood to its health and vitality. Internal memos and bloated email inboxes won’t work for a mobile workforce. Also, a multi-location enterprise and an employee base not sitting in a cubicle or behind a desk all day require an entirely different communication strategy.

That’s what we’re working on. We believe, to quote Branson, “It might be a big thing.”

Patrick Goodman
Red e App Product and Engagement Director

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