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Hard Rock International

How they used RedeApp to reach the frontline.

Hospitality · 20,000+ team members · 11 North American properties. Hard Rock's deployment proves the platform scales across a complex multi-property hospitality footprint with mixed labor models.

See the methodology Take the journey →

Operational throughput at hospitality scale, regional manager autonomy under central IT governance, union and non-union workforce parity.

The outcomes

What we measured.

Outcomes captured via RedeApp deployment telemetry over a 12+ month observation window.

  • Outcome 1

    96.3% adoption network-wide

  • Outcome 2

    59% DAU/MAU ratio

  • Outcome 3

    3.1M+ documented interactions

  • Architectural fit

    Multi-property operational coordination, union compliance, shift-based labor fulfillment, day-of-event operational throughput.

Input · Why the data model is the moat

Identity that holds when everything else moves.

Hard Rock International followed RedeApp's standard Discovery → Pilot → Scale methodology, customized for their Hospitality sector. Discovery phase mapped the existing identity and communication landscape. Pilot phase validated the integration architecture in a single business unit. Scale phase rolled out across all properties/campuses/sites in waves of 8-16 weeks.

Next step

Solve digital abandonment. Deploy the Frontline OS.

Want to understand exactly how we calculate Hard Rock International's outcome metrics? The methodology page shows the math.

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