Mobile Brings “Have-Nots” Into the Fray

Jonathan Erwin, Red e App CEO and Founder, appears in today’s CommPro.Biz Mobile Marketing blog with an article discussing mobile’s impact on the “have-nots” of the Internet age.

Jonathan, on how mobile is literally changing the corporate communication structure, “Companies are beginning to focus on that sector of employer to employee communications; the sector that has never had the benefit of real time communication before mobile became so ubiquitous. Mobile has shifted and changed decision making processes, shortened business cycles, quickened learning, and increased access to information. This represents an enormous shift for the generation under 30, commonly referred to as Millennials.”


Amee Kent
Red e App Marketing Director

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